Let’s be honest: creating content that connects deeply isn’t always about having the right strategy (although I am a big fan of this) it’s about knowing who you are. It’s the difference between saying:
“I help small business owners with content” versus “I help creative founders who want to stop feeling like content robots and start telling stories that feel like home.”
That’s the power of storytelling and brand archetypes.
Read MoreIf you're not using Google My Business (GMB) as part of your content and visibility strategy, you're missing a huge opportunity to increase your brand's visibility, authority, and trust with your audience. Whether you’re running a brick-and-mortar business or fully online, Google My Business helps you show up in search results, build credibility, and take up more space in the digital landscape.
Read MoreIf you're hearing "It is all about video" more and more frequently, pay attention!
Video is becoming more common when learning about social media and content marketing. For more information on how to use short-form video for your business, this is what you need.
Read MoreFeeling exhausted from the hamster wheel of content creation? I think we’ve all been there…
But as an introvert (or someone easily drained by online content and social media), you might find yourself feeling even more exhausted. While you understand it is important for business, maybe it doesn't always feel worth it.
Read MoreYou started your business to serve a purpose. To help people. Now you find yourself scrolling Instagram Reels and TikTok looking for content ideas!
Guess what? You are a content creator now. But don't worry!
We are here to help you. To show you how to create content for your business! With ease. With confidence! So you can embrace your inner content creator and create MAGIC for your business (and your ideal audience).
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