Support Local Hotel in Bright with Marketing Material: Hara House

When we look for hotels, tourism activities in a “Gen Z” world, we are now mostly looking online. The tourism industry relies on platforms like Google and Social Media to generate interest for their business. Harra House was rebranded in 2023 and was looking for some marketing material to help promote the new look brand on their website and social media. Read their case study.

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Employee Generated Content: Small Business Marketing Tips

Employee Generated Content (EGC) is set to be one of the biggest content marketing trends in 2025. And while TikTok might be making it popular right now, this trend has actually been building for years - from that viral ice cream store employee making desserts with voiceovers to social media managers becoming the face of brands.

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Affiliate marketing on a budget: cost-effective strategies for beginners

Have you ever stumbled upon a compelling online recommendation and clicked that link, discovering exciting products or services? That’s the power of affiliate marketing – a lucrative avenue where you can earn commissions by promoting others’ offerings. But what if you lack the high budget often associated with online marketing success? No need to worry! This guide will help you achieve affiliate dreams on a limited budget.

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Enjoying the process of content creation as a business owner

Are you enjoying the process of content creation as a business owner?

Ever feel like content creation has become another chore on your to-do list?

You’re not alone.

Many small business owners and entrepreneurs struggle to find joy in the process of creating and sharing their content. It’s not just about the ideas or the strategy, it’s about learning to love the journey of content creation itself.

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How to build the content creation habit as a small business owner

Ever find yourself with a weeks, two weeks or months worth of content ready to go, but you never actually hit publish? 

You’re not alone. 

Maybe you are in the day to day posting schedule that you want to get out for? 

Many small business owners and entrepreneurs struggle with consistency when creating and sharing their content. 

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How Podcasts Can Help Promote Your Business

Listening to a podcast is a perfect way to relax, educate or motivate yourself. There is a podcast for everything from old fables to home improvements, space exploration, and comedy duos. They have become an integral part of our lives. The 21st-century version of radio. Here is how podcasts can help promote your business.

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Top 5 tips to level up your content strategy: industry trends

Business owners right now feel like full-time content creators. We are in a space where content really is queeeen and we are inundated with content daily. While we want to be mindful of how much content takes over our business development and growth (plus our time), there are a few things we are seeing content creation space.

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You don't need loads of social media followers to bring in aligned clients

Are you ALWAYS in the fixed mindset that you need loads of followers on social media to have a successful business? Well, I am here to tell you - you don’t need loads of social media followers to bring in ALIGNED clients.

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Should I Start a Blog vs YouTube Channel for Extra Income?

Do you know that every side hustler has a common question in mind, i.e., blog vs YouTube? Which one should I start?

Many people want to make money on the side, so almost everyone is considering these two options. On the other hand, they have become popular because of the freedom to work from anywhere and the popularity of blogs and YouTube.

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Are you ticking the boxes with content?

When I started creating content for my business, ‘random’ was an understatement!

What I was posting and what the core of my business actually stood for were two completely different things, the photos I was posting were simply there just to get content out and THAT'S IT!

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How Does SEO Boost Business Leads & ROI?

You would have heard of search engine optimisation, which is also known as SEO. It’s a must to opt in if you intend to create or take your online visibility to the next level.

But is it helpful to maximise your business leads and also the ROI?

Well, the answer can surprise you. Certainly, it increases your return on investment because it ensures you tap untapped ways that generate leads. 

Curious to know what these ways are?

Let’s share them with you.

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